Become Someone’s Job

Change Just By Waiting

Change Without Announcing It

Create Momentum

Create Their Own Problems

Depend On Sequence

Don’t Need An Audience

Get Better With Use

Need No Witness

Only Feel Like Winning Afterward

Quietly Forgive

growth

bamboo

trivia

gravity

growing

height

shrinking

Mount Everest

tectonic plate

Mt. Everest

growing up

maturity

Eiffel Tower

size

brightness

universe

determination

experience

struggle

is about avoiding continuous fund-raising from investors and paid advertising while not develop a value-creating product.

A similar thing is true for growth. As with value, it's essential that entrepreneurs understand the reasons behind a startup's growth. There are many value-destroying kinds of growth that should be avoided. An example would be a business that grows through continuous fund-raising from investors and lots of paid advertising but does not develop a value-creating product.

is always a leap in the dark, a spontaneous unpremeditated act without benefit of experience.

All growth is a leap in the dark, a spontaneous unpremeditated act without benefit of experience. Henry Miller

is dependent on being always in motion just a little bit, one way or another.

Growth, in some curious way, I suspect, depends on being always in motion just a little bit, one way or another. Norman Mailer

is driven primarily by word of mouth, by a side effect of product usage, through funded advertising, and through repeat purchase of use.

There are four primary ways past customers drive sustainable growth: 1. Word of mouth. Embedded in most products is a natural level of growth that is caused by satisfied customers' enthusiasm for the product. For example, when I bought my first TiVo DVR, I couldn't stop telling my friends and family about it. Pretty soon, my entire family was using one. 2. As a side effect of product usage. Fashion or status, such as luxury goods products, drive awareness of themselves whenever they are used. When you see someone dressed in the latest clothes or driving a certain car, you may be influenced to buy that product. This is also true of so-called viral products such as Facebook and PayPal. When a customer sends money to a friend using PayPal, the friend is exposed automatically to the PayPal product. 3. Through funded advertising. Most businesses employ advertising to entice new customers to use their products. For this to be a source of sustainable growth, the advertising must be paid for out of revenue, not one-time sources such as investment capital. As long as the cost of acquiring a new customer (the so-called marginal cost) is less than the revenue that customer generates (the marginal revenue), the excess (the marginal profit) can be used to acquire more customers. The more marginal profit, the faster the growth. 4. Through repeat purchase or use. Some products are designed to be purchased repeatedly either through a subscription plan (a cable company) or through voluntary repurchases (groceries or lightbulbs). By contrast, many products and services are intentionally designed as one-time events, such as wedding planning.

is a struggle. Everybody wants to be somebody, but nobody wants to grow.

Everybody wants to be somebody... nobody wants to grow. Johann Wolfgang von Goethe

 comes through analogy... through seeing how things connect, rather than only seeing how they might be different.

Growth comes through analogy... through seeing how things connect, rather than only seeing how they might be different.

is a process requiring ignorance, which is endangered by the overuse of knowledge.

How can we remember our ignorance, which our growth requires, when we are using our knowledge all the time' Henry David Thoreau

is a process requiring one to try to do something beyond what one has mastered.

Unless you try to do something beyond what you have already mastered, you will never grow.

growth, n.Trivia

Keep exploring growth→

growth