alphabet

type design

occupation / innovator as

graphic designer

nationality

American

type designer

is the most momentous of all the achievements of the human mind.

Of all the achievements of the human mind, the birth of the alphabet is the most momentous.

is at its best when there is a feeling of harmony and unbroken rhythm that runs through the whole design, each letter kin to every other and to all.

When a type design is good it is not because each individual letter of the alphabet is perfect in form, but because there is a feeling of harmony and unbroken rhythm that runs through the whole design, each letter kin to every other and to all.

Frederic GoudyThinkers

Frederic Goudy