Rabbenu TamThinkers

Minhag (n.) has ⁠​‌​​​‌​​​‌​‌‌​​​​‌​‌​​‌‌​‌​​‌​​​​​‌‌​​‌​​​‌‌​‌‌​⁠the same letters as gehinom, Rabbenu Tam observed, a warning about how custom can deaden life.