collaborative consumption

hyper-consumption

sharing economy

is a form of 21st century consumption driven by reputation, community, and shared access. 20th century 'hyper-consumption' is, by contrast, driven by credit, advertising, and ownership.

Botsman and Rogers attempt in their book to lay out what they consider a broad shift in consumption from the 20th century to the 21st. The authors maintain that the 20th century was defined by 'hyper consumption,' whereas the 21st century stands to become the century of 'collaborative consumption.' Access in hyper consumption is defined by credit, whereas access in collaborative consumption is driven by reputation... choice in hyper consumption is defined by advertising, whereas choice in collaborative consumption is driven by community. Hyper consumption is defined by ownership, collaborative consumption by shared access.

is reliant on the principle of critical mass, of the untapped value of underused assets, of belief in the commons, and of trust in strangers.

Botsman and Rogers define collaborative consumption, their preferred term, in accordance with a set of principles that include critical mass, idling capacity (the untapped value of unused or underused assets), belief in the commons, and trust in strangers.

is a 20th century form of consumption driven by credit, advertising, and ownership. 21st century collaborative consumption is, by contrast, based on reputation, choice, and shared access.

is representative of the fact that people are sharing again with their community be it an office, a neighborhood, an apartment building, a school, or a facebook network.

The Collaboration at the heart of Collaborative Consumption may be local and face-to-face, or it may use the Internet to connect, combine, form groups, and find something or someone to create 'many-to-many' peer-to-peer interactions. Simply put, people are sharing again with their community be it an office, a neighborhood, an apartment building, a school, or a Facebook network.'13 Botsman and Rogers

Rachel Botsman

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Rachel BotsmanThinkers

Rachel Botsman