Applause is the spur of noble minds, the aim and end of weak ones.

Applause is more important to deserve than to obtain.

Applause is a manifestation of faith before a speech, of hope during a speech, and generally, at the end of a speech, it's a sign of charity.

Applause is the beginning of abuse.

Birth is a leap into the unknown head first, just as death is a leap into the unknown feet first.

Birth is but a sleep and a forgetting.

Birth is the sudden opening of a window through which you look out upon stupendous prospect ...

Birth is the messenger of death.

The Headline is eighty cents out of your dollar when you consider that five times as many people read the headline as read the body copy.

The Headline is strengthened by the inclusion of emotional words like darling, love, fear, proud, friend and baby.

The Headline is more effective if it's long and really says something than if it's brief and says nothing.

The Headline can never be judged after one reads the article, for its sole purpose is to cause one to read it.