runway (entrepreneurship), n.All

Runway (entrepreneurship) is a unit of measurement, charting the time and distance before the gravity of your company’s ineptitude catches up with its mass.

Runway (entrepreneurship) is, for a startup, best thought of not in terms of time, but in terms of the number of pivots it can still make (in other words, the number of opportunities it has to make a fundamental change to its business strategy).