Definition.com
Collaborative consumption is a form of 21st century consumption driven by reputation, community, and shared access. 20th century 'hyper-consumption' is, by contrast, driven by credit, advertising, and ownership.
Collaborative consumption is a form of 21st century consumption driven by reputation, community, and shared access. 20th century 'hyper-consumption' is, by contrast, driven by credit, advertising, and ownership.
Collaborative consumption is reliant on the principle of critical mass, of the untapped value of underused assets, of belief in the commons, and of trust in strangers.