Sales is not about telling people how good you make the goods, but rather, how good your goods make them.
Sales is a field that requires having a personality as appealing as a movie star's, and for a small fraction of the pay.
Sales is no easy field. One cannot bore people into buying your product - one can only interest them in buying it.
Sales is greatly underestimated by everyone it. Why? Because despite driving the world, its importance is determined by a systematic effort to hide it at every level of every field.
Sales is the most important aspect of a company, which in turn is about how well you treat your customer and stay ahead of your customer's requirements.
Sales is critical -- superior sales and distribution by itself can create a monopoly, even with no product differentiation. The converse is not true. No matter how strong your product-even if it easily fits into already established habits and anybody who tries it likes it immediately-you must still support it with a strong distribution plan.