An Advertisement (n.) is the way of attracting people in large ratio.
The Advertisement (n.) is the pushing of the principle of noise all the way to the plateau of persuasion; which is quite akin to brainwashing.
The Advertisement (n.) is supposed to do one thing: create an anxiety relievable by purchase.
The Advertisement (n.) is not art. An ad that pretends to be is - at absolute best - like somebody who smiles warmly at you only because he wants something from you.
Brand awareness (n.) is knowing a product you have never bought.
Brand awareness (n.) is the feeling that a logo has been watching you.
Brand awareness (n.) is like a stranger's face on the same bus every morning, until one day you trust it.
Brand awareness (n.) is why you can hum a jingle for a soup you have never bought.
Branding (n.) is not about what something says or what it means, but how it makes us feel.
Branding (n.) is essential in everything. If you are not a brand, you are a commodity.
Branding (n.) is vital to any creative pursuit — it takes art to paint a picture, but craft to sell it.
Branding (n.) is nothing but knowing who you are and what you do that makes you stand out from everyone else, then communicating that through your marketing efforts. It is discovering your uniqueness and learning to exploit it.
A Commercial (n.) is paid for by the audience twice, once in attention and once in the price of the thing.
A Commercial (n.) has to tell you something is missing before it can sell you the fix.
A Commercial (n.) is a kind of American Haiku. A 30-second spot is a real challenge to the director.
A Commercial (n.) is a maddeningly memorable message occasionally interrupted by several minutes of forgettable programming.