advertisement, n.All

The potato was popularized in France largely by one man who placed guards around his potato field and instructed them to "accept any and all bribes from civilians".

Advertisement is cheapest way of selling goods, particularly if the goods are worthless. {Sinclair Lewis}

The Advertisement begins as an interruption so one ought to strive to make paying attention to it feel like a reward.

The Advertisement is always working on two planes: that of the product itself and its host of semi-unconscious associations.

The Advertisement's aim is to quickly establish direct contact with the subconscious of the consumer below the word level with visual symbols instead of words such that they require no work, no mental effort.

The Advertisement provides a structure which is capable of transforming the language of objects to that of people, and vice versa . . . Once the connection has been made, we begin to translate the other way and in fact to skip translating altogether: taking the sign for what it signifies, the thing for the feeling.

The Advertisement is successful when it is reasonable but never dull, original but never self-conscious, imaginative, but never misleading.

Advertisement is the only truth to be relied on in a newspaper.

Advertisement is eighty five percent confusion and fifteen percent commission.