Become Infrastructure

Become Invisible

Become More Valuable When Common

Borrow Authority From Precision

Carry Civilization

Create Acceleration

Create Leverage

Create Predictability

Create Stability

Exist To Reduce Effort

Make Complexity Navigable

Make Cooperation Possible

Make Coordination Possible

Make Scale Possible

Organize Complexity

Organize Cooperation

Organize Uncertainty

Quietly Connect Strangers

Quietly Generate Wealth

Quietly Hold Civilization Together

Quietly Run The World

Quietly Save Effort

Quietly Save Time

Quietly Shape Everyday Life

Quietly Shape History

Reduce Asymmetry

Reduce Friction

Reward Reliability

Reward Scale

standard

is always shifting under our feet. The very tools we use to measure how real what we are dealing with is at various points in history undergoes fundamental change.

As Hegel would have put it, with the passage from the premodern mythical universe to the modern scientific universe, the measure, the standard that we implicitly use or apply in order to measure how real is what we are dealing with, has itself undergone a fundamental change.(Zizek 2002 : 26-7)

is a thing one ought always live up to, if necessary, by lowering them.

Always live up to your standards'by lowering them, if necessary.

 fall like pants: easily and on their own, once past a certain point.

Standards fall like pants: easily and on their own, once past a certain point.

is not a goal to be aimed at, they are crash barriers holding chaos at bay.

standard, n.All

standard